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I share my insights to help others move forward

As a senior business analyst, I am in the middle of change and I learn from it every day. I like to share those lessons, including in the media. Not to broadcast, but to inspire, excite and help others grow. Below you will find articles, podcasts and interviews in which I share my vision on really understanding problems, analyzing them sharply and making smart choices.

The power of business analysis

In the international podcast BA Insights, I talk about the crucial role of business analysis in creating strategic value, successful digital change and connecting business and IT.

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Park the 'solution mode': focus on understanding the problem first

In this article in Entrepreneurial Friesland, I explain why you need to understand the problem well before you think of solutions. I advocate a sharp problem analysis with Root Cause Analysis, so you don't stick band-aids but improve effectively.

Read the article

AI only works when you understand the problem

Alex van Ginneken is my business coach, he wrote an e-book on Entrepreneurship with AI. In it, I am mentioned. It's nice to read that I also taught him something. ;-)

Download Alex's e-book here

50% less processing time, more ease of use and less frustration

Finalist of the Business Analysis Achievement Award 2023. Organized by IIBA,The International Institute for Business Analysis, IConnect business and IT. For my client Zicht Advisors, this led to 50% less processing time, more ease of use and less frustration.

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How I help SME organizations innovate with AI

In Het Ondernemersbelang I share how primary care organizations can use AI smartly with subsidy to improve processes and make them future-proof. In doing so, I highlight how SMEs can seize their opportunities to work more efficiently and innovatively using artificial intelligence.

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Unique BaaS approach helps SMBs grow smarter with IT and AI

In The Week of... Entrepreneurial Friesland I share how my unique Business Analysis as a Service (BaaS) approach helps SMEs to grow smarter with IT and AI, simplify processes and have more time and energy for what really matters.

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Shall we link?

Since March 2023, I've been sharing valuable insights for SMBs on LinkedIn about digital change, AI, business analytics and working smarter. Occasionally a personal story. Honest, practical and focused on growth.

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I help SMEs from cumbersome processes to effortless flow

You miss a fresh perspective

Smart strategy session

Without an external view you look too much inward. Therefore you miss opportunities and practical solutions.

Discover your next step

Putting out fires

RCA with AI training for leaders

You keep solving problems that keep coming back. Solve them once and for all with AI as an accelerator.

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 Too many tools, no direction

Priorities workshop for entrepreneurs

You don't know where to start with AI and automation. After this workshop you will know exactly step 1, 2 and 3.

Tell me more

Always a hassle with IT projects?

Consulting and project support

Business and IT speak a different language. You are looking for a connector with independent and practical advice.

Discover the possibilities

So that teams have fun again, customers feel the difference and you grow with peace of mind.